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What is a TED Book?

Last Updated: Nov 27, 2012 01:42PM EST
It’s a short electronic book of about 10,000-15,000 words. Most can be read in a single sitting of about an hour or 90 minutes. It explains a single key idea in an exciting way. We like to call them 'mind grenades.' They are lively, informative, and meant to persuade. A TED Book is to a typical book as a TEDTalk is to a typical lecture. It's shorter, more personal. It's direct and engaging.

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